Event Management and Sales

Course code HOSP 4203

Credit 3.0

Length 45.0 hours

Course outline View

Event Management and Sales is one of the fastest growing sectors in the hospitality industry. The demand for effective and organized event planners has never been higher. This course explores the world of conventions from a hotel/convention centre perspective as well as an event planning perspective. It offers critical learning about all aspects of managing events along with personal growth and confidence building activities, team dynamics and motivation, as well as sales and marketing of events.

Prerequisites

Course type

This course is offered as part of a VCC program and cannot be taken individually.
International students: Eligibility is determined at the program level. Visit the program page for international student requirements and application information.

  • Anatomy of an Event Creating an Event Plan Developing the Event Site Providing the Event Structure Coordinating the Environment Staging and Engaging Experience Selling and Marketing an Event Sustainable Success Food & Beverage Operations Effective leadership and communication skills for success as an event planner

To learn more about the PLAR pathways for this course, review the Bachelor of Hospitality Management
Program Content Guide.

Course schedules

Select your program to see the available course schedules.

How to take this course

This course is offered as part of a VCC program only.

Contact us

If you have any questions, please email at [email protected].

† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.

Indigenous Territory Acknowledgment

VCC is located on the traditional territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) peoples who have been stewards of these lands since time immemorial.