This course models a hospitality-focused, revenue management process. Students will
explore basic building blocks to revenue management success, while outlining key processes
and stages of revenue management planning.
Prerequisites
Course type
This course is offered as part of a VCC program and cannot be taken individually.
International students: Eligibility is determined at the program level. Visit the program page for international student requirements and application information.
- Introduction to Revenue Management
- Customer Knowledge and Consumer Behaviour
- Market Segmentation and Selection
- Economic Principles and Demand Forecasting
- Reservations and Channels of Distribution
- Dynamic Value-Based Pricing
- Channel and Inventory Management
- Legal Issues & Ethics
To learn more about the PLAR pathways for this course review the Bachelor of Hospitality Management Program Content Guide.
Course schedules
Select your program to see the available course schedules.
| CRN# | Duration | Delivery | Location | ||
|---|---|---|---|---|---|
| 73025 |
September 8, 2026 to December 18, 2026 |
Lecture Online |
VCC Downtown Campus | See full schedule |
Online courses listed without scheduled meeting times can be completed on your own schedule. All self-paced courses have on-campus tests. Off-site certified invigilation centres may be used at the student's expense.
How to take this course
This course is offered as part of a VCC program only.
Contact us
If you have any questions, please email at [email protected].
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.