vcc.ca
HOSP 4610: Entrepreneurship
Effective date
September 2026
Department
Hospitality Management App Deg
School
Hospitality, Food Studies and Applied Business
Description
This course introduces students to the emerging business arena of entrepreneurship in the hospitality sector. Many executives consider entrepreneurial behavior a key to sustaining their companies’ competitive advantage, this course employs an informative how-to approach looking at the planning process involved in starting a new venture. The course looks at how resources are harnessed to capitalize on an opportunity and introduces the concept of social entrepreneurship; its benefits, challenges and implications.
Credits
3.0
Year of study
4th Year Post-secondary
Prerequisites
None
Corequisites
None
Course Learning Outcomes
Upon successful completion of this course, students will be able to:
- Contrast the differences between entrepreneurship and social entrepreneurship.
- Explain the components of a business plan and how each one contributes to business success.
- Define the areas in which people are creative at work, and plan ways to cultivate these characteristics of the work environment.
- Describe how to structure a company for entrepreneurship and assign a valuation to the entrepreneurial venture.
- Align a vision and mission statement with the corporate culture and values of the organization.
- Illustrate the importance of a clear communication strategy in entrepreneurship ventures.
- Discuss the current opportunities, challenges and implications around entrepreneurship
- Explain the constraints on entrepreneurial performance and the characteristics required to lead entrepreneurial organizations.
Prior Learning Assessment & Recognition (PLAR)
To learn more about the PLAR pathways for this course review the Bachelor of Hospitality Management Program Content Guide.
Hours
Lecture, Online, Seminar, Tutorial: 45
Total Hours: 45
Total Hours: 45
Instructional Strategies
Presentations, class discussions, online research, case studies, group work, individual assignments
Grading System
Letter Grade (A-F)
Passing grade
D (50%)
Evaluation Plan
|
Type |
Percentage |
Assessment activity |
|
Participation |
10 |
Participation, preparedness and presence |
|
Assignments |
15 |
Range of assignments on course concepts |
|
Assignments |
15 |
Case Studies |
|
Project |
35 |
Business Plan |
|
Final Exam |
25 |
|
Course topics
- Characteristics of an entrepreneur
- How to recognize an entrepreneurial opportunity
- Social Entrepreneurship
- Structuring the Company for Entrepreneurship
- Organizing a business plan
- Mission and Vision Statements
- Financing a business
- Fundraising
- Valuation
- SMART goals
- Leading the Entrepreneurial Organization
- Developing an Entrepreneurial Culture
- Constraints on Entrepreneurial Performance
Notes:
- Course contents and descriptions, offerings and schedules are subject to change without notice.
- Students are required to follow all College policies including ones that govern their educational experience at VCC. Policies are available on the VCC website at:
https://www.vcc.ca/about/governance--policies/policies/. - To find out if there are existing transfer agreements for this course, visit the BC Transfer Guide at https://www.bctransferguide.ca.