vcc.ca
FSHN 2115: Website Design and Ecommerce
Effective date
September 2022
Department
Fashion Design
School
Continuing Studies
Description
Strong online presence is essential in today's fashion industry. This course will introduce students to a variety of web design platforms and customization strategies. Students will design and create written and visual content consistent with brand identity, and with customer experience in mind.
Credits
1.5
Year of study
2nd Year Post-secondary
Prerequisites
FSHN 1207, FSHN 1215, FSHN 1305.
Corequisites
None
Course Learning Outcomes
Upon successful completion of this course, students will be able to:
- Maintain an online portfolio, website, blog, and store
- Create professional written and visual content for a website and blog
- Convey mood and detail visually in an online environment
- Create and optimize web graphics using computer software
Prior Learning Assessment & Recognition (PLAR)
PLAR will be assessed by the Department according to standardized practice and using one or more of the following components: challenge exam, products/portfolio, demonstration, interview, and/or external evaluation.
Hours
Lecture, Online, Seminar, Tutorial: 20
Clinical, Lab, Rehearsal, Shop, Kitchen, Simulation, Studio: 13
Total Hours: 33
Clinical, Lab, Rehearsal, Shop, Kitchen, Simulation, Studio: 13
Total Hours: 33
Instructional Strategies
Lecture, demonstration, problem solving, model making, and practice.
Grading System
Letter Grade (A-F)
Passing grade
C (60%)
Evaluation Plan
|
Type |
Percentage |
Assessment activity |
|
Assignments |
35 |
In-class assignments |
|
Project |
35 |
Website project |
|
Exam |
25 |
Final Exam |
|
Participation |
5 |
Professionalism |
Course topics
- Introduction to Content Management Systems (CMS)
- Options for web hosting, servers, domains, etc
- Designing for customer experience
- Ecommerce platforms and user interfaces
- Product photo session
- Shipping, customs, and packaging
Notes:
- Course contents and descriptions, offerings and schedules are subject to change without notice.
- Students are required to follow all College policies including ones that govern their educational experience at VCC. Policies are available on the VCC website at:
https://www.vcc.ca/about/governance--policies/policies/. - To find out if there are existing transfer agreements for this course, visit the BC Transfer Guide at https://www.bctransferguide.ca.