vcc.ca
HOSP 3310: Contemporary Canadian Business
Effective date
September 2016
Department
Hospitality Management App Deg
School
Hospitality, Food Studies and Applied Business
Description
This course advances student knowledge and skills related to contemporary Canadian business practices for the hospitality industry.
This course is part of the full-time Bachelor of Hospitality Management program.
Credits
3.0
Year of study
3rd Year Post-secondary
Prerequisites
None
Corequisites
None
Course Learning Outcomes
Upon successful completion of this course, students will be able to:
- Identify the skills and attributes managers in the hospitality industry need to lead businesses in the 21st century.
- Describe how businesses' social responsibility is measured, and summarize the responsibilities of business to the general public, customers, and employees.
- Discuss how monetary policy and fiscal policy are used to manage an economy's performance.
- Distinguish between a global business strategy and a multi-domestic business strategy.
- Describe the features of an effective business plan.
- Summarize the process of starting a new business venture.
- Summarize the major benefits of business planning, and distinguish among strategic, tactical and operational planning.
- Describe why and how organizations empower employees.
- Identify and explain each of the methods for segmenting consumer and business markets.
- Discuss security and ethical issues involving computer information systems.
- Outline the steps in the accounting cycle, and define double-entry bookkeeping and the accounting equation.
Prior Learning Assessment & Recognition (PLAR)
To learn more about the PLAR pathways for this course review the Bachelor of Hospitality Management Program Content Guide.
Hours
Lecture, Online, Seminar, Tutorial: 45
Total Hours: 45
Total Hours: 45
Instructional Strategies
Presentations, discussions, online research, reflective writing, case studies, and individual and group work. A variety of interactive and collaborative learner engagement activities are employed.
Grading System
Letter Grade (A-F)
Passing grade
D
Evaluation Plan
|
Type |
Percentage |
Assessment activity |
|
Assignments |
45 |
Three individual assignments - social responsibility, monetary policy and global business strategy |
|
Midterm Exam |
25 |
Case study business analysis - group |
|
Final Exam |
30 |
Case study business analysis - individual |
Course topics
- Changing Face of Business
- Business Ethics and Social Responsibility
- Economic Challenges Facing Contemporary Business
- Competing in World Markets
- Forms of Business Ownership and Organization
- Starting Your Own Business: The Entrepreneurship Alternative
- Management, Leadership and Internal Organization
- Top Performance through Empowerment, Teamwork and Communication
- Production and Operations Management
- Customer-Driven Marketing
- Product and Distribution Strategies
- Promotion and Pricing Strategies
- Managing Technology and Information
- Financial Management and Accounting
Notes:
- Course contents and descriptions, offerings and schedules are subject to change without notice.
- Students are required to follow all College policies including ones that govern their educational experience at VCC. Policies are available on the VCC website at:
https://www.vcc.ca/about/governance--policies/policies/. - To find out if there are existing transfer agreements for this course, visit the BC Transfer Guide at https://www.bctransferguide.ca.