SEO & Google Analytics (CMPT 1420)

How often do you go past page 1 of Google? There are over a trillion searches on Google every year, and it has never been more important to get your website to the top of the search results. This process is called SEO – Search Engine Optimization. In this hands-on course, you will build practical, real-world skills by working on your on real-life website, or if you do not have a website, you can choose a business to practice on.

You will learn the theory behind Google’s algorithm, how to conduct an SEO audit, how to conduct a content audit, on-page and off-page optimization catering towards local and international audiences, and how to align SEO with wide business strategies.

SEO is the most cost-effective source of marketing – this course will help you build the practical skills needed to begin your career in digital marketing, or as a business owner or employee. It will also help you better understand the process of increasing traffic and revenue for your business.

Course code: CMPT 1420

Credits: 0.0

Tuition: $414^*

Length: 15 hours

Course outline: https://www.vcc.ca/cfm-files/course-outline.cfm?subject=CMPT&number=1420

Campus: Varies

Prerequisites

Basic knowledge of Windows

Schedule†

CMPT 1420 schedule for programs:

CMPT

Course dates and times may vary throughout the term. Select the CRN number below to see a full schedule.

CRN #	Instructor	Dates	Day/Time	Instructor	Register
30619	Singh, Harpreet	October 20, 2020 to November 12, 2020	Tue, Thu \| 6:00 p.m - 8:00 p.m	Singh, Harpreet	Register Register /applying/apply-now/registering-to-cs/

query

RESULTSET

query
	BEGIN_TIME_ROUND	DAY_OF_WEEK	END_DATE	END_TIME_ROUND	SIRASGN_PIDM	SSBSECT_CRN	SSBSECT_SEATS_AVAIL	SSBSECT_TERM_CODE	SSBSECT_VOICE_AVAIL	SSBSECT_WAIT_COUNT	SSRBLCK_BLCK_CODE	SSRMEET_BEGIN_TIME	SSRMEET_BLDG_CODE	SSRMEET_END_DATE	SSRMEET_END_TIME	SSRMEET_ROOM_CODE	SSRMEET_SCHD_CODE	SSRMEET_START_DATE	START_DATE	STVSCHD_DESC
1	2020-08-01 18:00:00.0	Tue Thu	05-Nov-2020	2020-08-01 20:00:00.0	50328168	30619	15	202093	Y	0	[empty string]	1800	ONLINE	2020-11-05 00:00:00.0	2000	[empty string]	B	2020-10-20 00:00:00.0	20-Oct-2020	Lab
2	2020-08-01 18:00:00.0	Thu	12-Nov-2020	2020-08-01 19:00:00.0	50328168	30619	15	202093	Y	0	[empty string]	1800	ONLINE	2020-11-12 00:00:00.0	1900	[empty string]	B	2020-11-12 00:00:00.0	12-Nov-2020	Lab

CACHED

false

EXECUTIONTIME

SQL

SELECT ssbsect_crn, ssbsect_term_code, ssrblck_blck_code, ssrmeet_start_date, ssrmeet_end_date, TO_CHAR(ssrmeet_start_date, 'DD-Mon-YYYY') AS start_date, TO_CHAR(ssrmeet_end_date, 'DD-Mon-YYYY') AS end_date, ssrmeet_begin_time, ssrmeet_end_time, TRUNC( TO_DATE(CONCAT(ssrmeet_begin_time,'00'),'HH24:MI:SS')) + ( ROUND( (TO_DATE(CONCAT(ssrmeet_begin_time,'00'),'HH24:MI:SS') - TRUNC(TO_DATE(CONCAT(ssrmeet_begin_time,'00'),'HH24:MI:SS')) ) * 96 ) / 96) as begin_time_round, TRUNC( TO_DATE(CONCAT(ssrmeet_end_time,'00'),'HH24:MI:SS')) + ( ROUND( (TO_DATE(CONCAT(ssrmeet_end_time,'00'),'HH24:MI:SS') - TRUNC(TO_DATE(CONCAT(ssrmeet_end_time,'00'),'HH24:MI:SS')) ) * 96 ) / 96) as end_time_round, DECODE(ssrmeet_sun_day, 'U', 'Sun ', '') || DECODE(ssrmeet_mon_day, 'M', 'Mon ', '') || DECODE(ssrmeet_tue_day, 'T', 'Tue ', '') || DECODE(ssrmeet_wed_day, 'W', 'Wed ', '') || DECODE(ssrmeet_thu_day, 'R', 'Thu ', '') || DECODE(ssrmeet_fri_day, 'F', 'Fri ', '') || DECODE(ssrmeet_sat_day, 'S', 'Sat ','') AS day_of_week, ssrmeet_bldg_code, ssrmeet_room_code, sirasgn_pidm, ssbsect_seats_avail, ssbsect_wait_count, ssbsect_voice_avail, ssrmeet_schd_code, stvschd_desc FROM ssbsect INNER JOIN stvschd ON ssbsect_schd_code = stvschd_code AND ssbsect_schd_code NOT IN ('PLA', 'CL', 'CB', 'CI', 'T') LEFT OUTER JOIN ssrblck ON ssrblck_term_code = ssbsect_term_code AND ssrblck_crn = ssbsect_crn LEFT OUTER JOIN ssrmeet ON ssrmeet_term_code = ssbsect_term_code AND ssrmeet_crn = ssbsect_crn LEFT OUTER JOIN sirasgn ON sirasgn_crn = ssbsect_crn AND sirasgn_term_code = ssbsect_term_code WHERE ssbsect.ssbsect_subj_code = 'CMPT' AND ssbsect.ssbsect_crse_numb = '1420' AND ssbsect.ssbsect_term_code >= 202060 AND ssbsect.ssbsect_ssts_code = 'A' AND ssbsect.ssbsect_ptrm_end_date > sysdate-1 ORDER BY ssrmeet_start_date, ssrmeet_begin_time, ssbsect_crn

array

struct
1	30619
2	[empty string]

struct
1	30619
2	[empty string]

array

struct
1	CMPT CMPT
2	30619
3	[empty string]

Frequently asked questions

cstudies@vcc.ca

Meet with an advisor

604.443.8484

International students

* Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.

† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.

SEO & Google Analytics (CMPT 1420)

Prerequisites

Schedule†

CMPT 1420 schedule for programs:

Additional Information

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