Digital Commerce Strategies (DCOM 1215)
In this course, students will learn to create and manage fully functional online shops using industry-standard web design tools and platforms. Topics include user interface (UI) and user experience (UX) principles, content strategy, and brand integration. Students will gain hands-on experience in customizing themes, building product catalogs, configuring payment gateways, and integrating marketing tools. Emphasis is placed on designing user-friendly eCommerce experiences, leveraging analytics for performance tracking, and addressing ethical considerations in online commerce.
Course code: DCOM 1215
Credits: 3.0
Length: 54.0 hours
Course outline:
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https://www.vcc.ca/vccphp/courseoutline?subject=DCOM&number=1215
* The amount shown is the approximate cost of tuition (for courses with tuition) or fees (for courses that do not have tuition).
Tuition and Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.