Students: Important login password changes

Expect a return to campus in September 2021

Students: Important login password changes

Expect a return to campus in September 2021

Advertising and Marketing Communication (MKTG 2009)

Students examine the role of advertising design in integrated marketing communications. Advertising design is considered with respect to consumer behaviour, media, advertisers and advertising professionals to develop a basic understanding of the applicability of advertising in planning and executing an integrated marketing communications plan.

Course code: MKTG 2009

Credits: 3.0

Length: 45.0 hours

Course outline: https://www.vcc.ca/vccphp/courseoutline?subject=MKTG&number=2009

Prerequisites

MGMT 1006 Fundamentals of Marketing

* Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.

† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.

Advertising and Marketing Communication (MKTG 2009)

Prerequisites

Additional Information