Event Management and Sales (HOSP 4203)
Event Management and Sales is one of the fastest growing sectors in the hospitality industry. The demand for effective and organized event planners has never been higher. This course explores the world of conventions from a hotel/convention centre perspective as well as an event planning perspective. It offers critical learning about all aspects of managing events along with personal growth and confidence building activities, team dynamics and motivation, as well as sales and marketing of events.
Course code: HOSP 4203
Credits: 3.0
Tuition: $0
Length: 45.0 hours
Course outline:
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https://www.vcc.ca/vccphp/courseoutline?subject=HOSP&number=4203

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Additional Information
- Anatomy of an Event
Creating an Event Plan
Developing the Event Site
Providing the Event Structure
Coordinating the Environment
Staging and Engaging Experience
Selling and Marketing an Event
Sustainable Success
Food & Beverage Operations
Effective leadership and communication skills for success as an event planner
To learn more about the PLAR pathways for this course, review the Bachelor of Hospitality Management
Program Content Guide.
Program Content Guide.
This course is offered as part of a VCC program only.
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* The amount shown is the approximate cost of tuition (for courses with tuition) or fees (for courses that do not have tuition).
Tuition and Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.