In this course students work with CRM software to collect, analyze and automate customer data and create applications in a laboratory setting. Upon completion of the course students will be prepared to write an examination to become a certified CRM administrator.
Course code: MKTG 2031
Credits: 3.0
Tuition: $0*
Length: 45.0 hours
Course outline:
view
https://www.vcc.ca/vccphp/courseoutline?subject=MKTG&number=2031
Prerequisites
MGMT 1024 Customer Relationship Management
0
Additional Information
- 1. Understanding the data model and navigation
- 2. Setting up a company profile and configuring the user interface
- 3. Setting up and managing user profiles
- 4. Managing data access and security
- 5. Administering standard and customized fields
- 6. Reports and Dashboards
- 7. Automation
- 8. Data Management
- 9. Managing the Support Process
How do I apply for this course?
This course is offered as part of a VCC program only.
* Fees are approximate and subject to change. Students are required to pay any applicable fee increases. Fees listed are for domestic students. For international programs, visit VCC International.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.
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