Customer Relationship Management (CRM) Software Administration (MKTG 2031)

In this course students work with CRM software to collect, analyze, and automate customer data and create applications in a laboratory setting. Upon completion of the course, students will be familiar with the foundational components of the Salesforce CRM system.
Course code: MKTG 2031
Credits: 3.0
Length: 45.0 hours
Course outline: view


MKTG 1024.

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